FAQ
The questions brands ask.
Twenty questions. Direct answers.
20 minutes with the founder. A yes or no on fit, with reasons.
The offer
What does Zorilla do?
We plan your TikTok Shop program and run it, to one revenue number. Shop, creators and community run as one team. You get attributed revenue weekly, by channel and by creator.
Who is Zorilla for?
Consumer brands on TikTok Shop in the US or UK. Brands that can keep five promises. Samples in stock. Briefs approved within 48 hours. Creators paid on time. No price or product change without your pod's agreement. Your marketing lead in the pod for the first 90 days.
Every agency says full service. What's different?
Four written rules for spending your money. Your marketing lead in the pod. You own everything we build. One name on every job, on a daily report.
What is the 30-day Blueprint?
The first 30 days of every program. It holds your P&L forecast and the four rules, written for your brand. Your creators get ranked on revenue. The first creators get seated. You get a pod chart and a plan for days 30, 60 and 90.
What is in the program, and what is not?
In: the Blueprint, shop operations, the creator program and your community. Also in: ads with rules, customer service and the weekly number. Not included: organic posting, your website, your product.
The team
Who works on our account?
One person per job, named on your daily report. A creative strategist leads the pod and runs your ads. An affiliate manager runs your creators. A shop operations manager owns compliance. Customer service answers your buyers. No pod runs more than five brands. Behind them, senior specialists and a community operator.
What does my team have to do?
Product supply, approval authority, and a seat in the pod for 90 days. You approve strategy, budget and creative direction. We run the rest.
The rules and the number
What are the four rules?
No ad dollar behind a creator without two months of revenue. No AI creator content. No samples sent wide. No late payouts. They are written in your Blueprint and signed by both sides.
How do you measure revenue?
Attributed revenue is the dollar value of orders traced to a creator or channel. It comes from your own shop, store and ad accounts. The method is written in your Blueprint. Your marketing lead can check it.
Do you use AI-generated creator content?
No. Ever.
The money
How long until this pays for itself?
Blueprint in 30 days. Months one to three build the community, the systems and compliance. Months four to six are the first scale. The targets come from your P&L forecast, in your numbers. A forecast, not a promise.
Is there a guarantee?
Yes. Repeat-creator share of revenue not up 90 days after the Blueprint? The next base month is free. It holds under the same five promises.
How much does it cost?
Price is a 20-minute conversation on the call, not a page. The call ends with a yes or no on fit, with reasons.
Control and ownership
And if we leave?
You own everything. Your server, your creator relationships, the content licenses, the systems. Switching from another agency? Creators, server and licenses move into your name during the Blueprint.
Who sees our data, and do you run our competitors?
Your data is seen by the people who work it. It is never used to seed another brand's creators. Deleted when you ask. Two brands in the same category sit in one pod only when both agree.
Getting started
We already have an agency. Why talk?
Two questions. How many named people are on your account? Can they show you revenue by creator this week? If either answer is no, that is the call.
We are not on TikTok Shop yet. Can you set it up?
Yes. If TikTok Shop is on the plan, the Blueprint writes the launch.
We sell in India. Do you take Indian brands?
Yes. Your brand sells in India. Make it sell in the US and UK. The US and UK Launch Plan runs both markets on one playbook. Book a call with Smit.
Why are there no client logos?
Our agreements keep client names private. The numbers are ours: 100+ TikTok Shops run, 1,800+ creators in the network. One case is permitted: a men's grooming brand. GMV up 107% in one quarter on TikTok Shop.
What happens on the discovery call?
20 minutes with Smit. You bring your shop. You leave with a yes or no on fit, with reasons.
A men's grooming brand.
+107%
GMV in one quarter on TikTok Shop.
−52%
cost per order.
The one case we are permitted to show.
GMV: the dollar value of orders the shop and its creators' videos produced.
The full case study
The full case study by email: the month-by-month numbers, the scaling rule, and the leading indicators we watched before GMV moved.
20 minutes with the founder. A yes or no on fit, with reasons.
Also in the program
Built for brands. Owned by brands.
20 minutes with the founder. A yes or no on fit, with reasons.