Blog
Answers from the pod.
Creators · Paid media
A creator wants $1,000 upfront. Pay for GMV, not promises.
The fee request lands before the first video. Here is the gate that decides who earns paid spend, what a creator can earn without a fee, and when a retainer makes sense.
Account health · Shop operations
Your TikTok Shop score dropped. Nothing changed. Something did.
The score is a 30-day average, so one bad week drags for a month. Here is what moves it, what to check this morning, and how to appeal with evidence.
Creators · Affiliates
Hundreds of samples out. Which creators drove GMV? Score them weekly.
The outreach tool, the performance tab and the tracker all disagree. GMV per video, every week, settles it. Here is how to read your own 90 days.